Trends & Alerts

For [brand name], compare the last 30 days against the 30 days before that for presence, position, sentiment, and citation metrics.

For each metric, show the change and call out which one moved the most — in either direction. Give me a one-paragraph summary of the month's biggest story.

For [brand name], get presence metrics for each of the last 3 months separately (not combined).

Identify any tag or platform where presence has declined in each of the 3 consecutive months, even if each individual drop looks small. A steady 3-month decline is worth flagging even if no single month looks alarming on its own.

For [brand name], check whether any of the following happened in the last 7 days:
- Presence rate dropped more than [5] percentage points vs. the prior 7 days
- Sentiment (positive share) dropped more than [5] percentage points
- Any tracked competitor's share of voice increased more than [10] percentage points
- Citation share to [brand domain] dropped more than [5] percentage points

If nothing crossed a threshold, just say so in one line. If something did, tell me exactly what and by how much — no other commentary needed.