> ## Documentation Index
> Fetch the complete documentation index at: https://developers.scrunch.com/llms.txt
> Use this file to discover all available pages before exploring further.

# White Space & Growth Opportunities

> MCP prompts that surface uncontested AI search territory — queries where neither you nor competitors appear yet, ranked by first-mover value.

White space in AI search is where no brand has established authority yet. These prompts identify that territory, track how emerging topics are developing, and surface the audience segments with the lowest AI coverage.

***

<AccordionGroup>
  <Accordion title="Find Uncontested Territory in Your Category">
    Queries where AI has no clear brand to reference — \[brand name]'s first-mover opportunity.

    ```text theme={null}
    For [brand name], I want to find prompts where neither [brand name] nor its top competitors appear in AI responses.

    Pull variants where:
    - brand_present = false
    - branded = false

    Then cross-reference by pulling variants from this set where competitor_present is also false for the top 3 competitors.

    These are uncontested queries — topics where AI has no clear brand to reference. Group by tag and identify the 3 most commercially relevant white space clusters where [brand name] could be first to establish a presence.
    ```
  </Accordion>

  <Accordion title="Track Emerging Topics Before Competitors Do">
    Recently added prompts — is \[brand name] keeping pace with how its category is evolving in AI search?

    ```text theme={null}
    For [brand name], pull variants sorted by created_at descending — the most recently added prompts. Limit to 50.

    For this set:
    1. What new topics or question types are being tracked?
    2. Which of these new prompts have brand_present = true vs. false?
    3. Are there new topic areas where [brand name] is not yet appearing?

    This shows whether [brand name]'s visibility is keeping pace with how its category is evolving in AI search.
    ```
  </Accordion>

  <Accordion title="Find Audience Segments With No AI Coverage">
    Which buyer personas are asking questions that \[brand name] isn't answering anywhere in AI responses?

    ```text theme={null}
    For [brand name], pull prompt variants and identify which ones have a persona assigned. For persona-filtered prompts where brand_present = false, tell me:
    1. Which personas are asking questions that [brand name] isn't answering in AI?
    2. Which personas have the highest gap rate?
    3. What types of questions is each persona asking that [brand name] should be addressing?

    These gaps represent audience segments where [brand name] has no AI visibility.
    ```
  </Accordion>
</AccordionGroup>

***

<CardGroup cols={2}>
  <Card title="Prompt Management" icon="list-check" href="/mcp/prompts/configuration">
    Once you've found the white space, use configuration prompts to add and tag new prompts.
  </Card>

  <Card title="New Brand Live in One Conversation" icon="rocket" href="/mcp/workflows/new-brand-live">
    Setting up a new brand? Seed an initial prompt library covering white space from day one.
  </Card>
</CardGroup>