> ## Documentation Index
> Fetch the complete documentation index at: https://developers.scrunch.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Visibility Gaps & Content Opportunities

> MCP prompts that find topics where your brand is absent from AI responses, rank gaps by urgency, and group them into actionable content opportunities.

These prompts surface where \[brand name] isn't showing up and help you understand why. Use them before a content planning session or when you need to identify where to invest next.

***

<AccordionGroup>
  <Accordion title="Find Your Biggest Content Gaps by Topic">
    Which topic areas have the worst visibility? Ranked by gap rate so you know where to invest first.

    ```text theme={null}
    For [brand name], get all tags from the Scrunch configuration. For each tag, pull:
    - Total variants with that tag
    - Variants with that tag where brand_present = false

    Calculate a "gap rate" per tag (brand absent / total). Rank tags by gap rate from highest to lowest. The top tags are the highest-priority content investment areas. Show me the top 10 gap tags and list 5 example prompts from each of the top 3.
    ```
  </Accordion>

  <Accordion title="Map the Category Queries You're Missing">
    Unbranded, category-level queries where \[brand name] is invisible — clustered into actionable themes.

    ```text theme={null}
    For [brand name], pull prompt variants filtered to:
    - branded = false (unbranded category or comparison queries)
    - brand_present = false

    Limit to 50 results sorted by observation_count descending.

    For this set:
    1. What topics or categories are these prompts in?
    2. What does a prospect appear to be searching for when [brand name] doesn't appear?
    3. Group these into 3–5 thematic clusters — these represent distinct content gap areas
    4. For each cluster, identify what type of content [brand name] would need to appear for these queries
    ```
  </Accordion>

  <Accordion title="Surface Your Highest-Priority Missed Prompts">
    The most-observed queries where \[brand name] isn't showing up — ranked by urgency.

    ```text theme={null}
    For [brand name], pull prompt variants where brand_present = false. Sort by observation_count descending. Return the top 25.

    For each:
    - Show the prompt text
    - Show the platform
    - Show the observation count
    - Note whether it's a branded or unbranded query

    Flag any branded queries in this list — a brand missing its own branded queries at high observation volume is an urgent issue.
    ```
  </Accordion>

  <Accordion title="Find Near-Miss Prompts (Easy Wins)">
    Category queries where \[brand name] is close to appearing — the fastest visibility gains available right now.

    ```text theme={null}
    For [brand name], I want to identify prompts where [brand name] is close to appearing but isn't yet.

    Pull prompt variants where:
    - brand_present = false
    - branded = false
    - The prompt text contains keywords related to [brand name]'s core category (use search filter: "[category keyword]")

    List up to 30 results. For each, explain why [brand name] likely doesn't appear and what content change would most likely flip this to a brand_present = true result.
    ```
  </Accordion>
</AccordionGroup>

***

<CardGroup cols={2}>
  <Card title="Find Visibility Gaps Worth Fixing" icon="rocket" href="/mcp/workflows/find-visibility-gaps">
    Full workflow: gap analysis → prioritized Notion tracker with content recommendations.
  </Card>

  <Card title="Competitive Intelligence" icon="chart-bar" href="/mcp/prompts/competitive-intel">
    Check whether competitors are winning the gaps you just found.
  </Card>
</CardGroup>
