> ## Documentation Index
> Fetch the complete documentation index at: https://developers.scrunch.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Trends & Alerts

> MCP prompts that frame metrics over time — what changed since last period, what's been quietly sliding, and what's crossed a threshold worth flagging.

A single snapshot can hide a slow decline or overstate a one-off spike. These prompts are built around comparison — this period against last, or against a threshold you set — so movement gets caught early instead of showing up as a surprise in the monthly report.

***

<AccordionGroup>
  <Accordion title="See What Changed Since Last Month">
    A fast before/after read across every core metric.

    ```text theme={null}
    For [brand name], compare the last 30 days against the 30 days before that for presence, position, sentiment, and citation metrics.

    For each metric, show the change and call out which one moved the most — in either direction. Give me a one-paragraph summary of the month's biggest story.
    ```
  </Accordion>

  <Accordion title="Catch a Slow Decline Before It's a Crisis">
    A single bad month can be noise. Three in a row is a trend.

    ```text theme={null}
    For [brand name], get presence metrics for each of the last 3 months separately (not combined).

    Identify any tag or platform where presence has declined in each of the 3 consecutive months, even if each individual drop looks small. A steady 3-month decline is worth flagging even if no single month looks alarming on its own.
    ```
  </Accordion>

  <Accordion title="Flag Anything Past a Threshold">
    Skip the full review — just tell me if something crossed a line.

    ```text theme={null}
    For [brand name], check whether any of the following happened in the last 7 days:
    - Presence rate dropped more than [5] percentage points vs. the prior 7 days
    - Sentiment (positive share) dropped more than [5] percentage points
    - Any tracked competitor's share of voice increased more than [10] percentage points
    - Citation share to [brand domain] dropped more than [5] percentage points

    If nothing crossed a threshold, just say so in one line. If something did, tell me exactly what and by how much — no other commentary needed.
    ```
  </Accordion>
</AccordionGroup>

***

<CardGroup cols={2}>
  <Card title="Weekly Visibility Alert to Slack" icon="bell" href="/mcp/workflows/weekly-visibility-alert-slack">
    Automate the threshold-check prompt above into a recurring Slack post.
  </Card>

  <Card title="Reporting Digests" icon="file-lines" href="/mcp/prompts/reporting">
    Roll a monthly trend read into a structured digest for stakeholders.
  </Card>
</CardGroup>
