> ## Documentation Index
> Fetch the complete documentation index at: https://developers.scrunch.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Sentiment Signals

> MCP prompts that go beyond the presence question to check how AI assistants actually talk about your brand — positive, mixed, or negative — and why.

Being mentioned isn't the same as being spoken about well. These prompts focus specifically on `get_sentiment_metrics` and the response text behind it, to answer not just "are we present" but "how are we described when we are."

***

<AccordionGroup>
  <Accordion title="Get a Sentiment Snapshot">
    A quick read on how AI assistants currently talk about the brand, and whether that's shifting.

    ```text theme={null}
    For [brand name], get sentiment metrics for the last 30 days, and again for the 30 days before that.

    Show the positive/mixed/negative split for both periods and the change. Break it down by AI platform — is sentiment consistent across ChatGPT, Perplexity, Gemini, and Google AI Overviews, or is one platform notably more critical?

    Summarize in one sentence: is sentiment improving, holding steady, or declining?
    ```
  </Accordion>

  <Accordion title="Compare Sentiment Against a Competitor">
    Not just "are we positive" — positive relative to who.

    ```text theme={null}
    For [brand name], get sentiment metrics for the last 30 days for [brand name] and [competitor name] side by side.

    Compare the positive/mixed/negative split for both brands. If one brand is described more favorably, pull 2-3 example prompts that illustrate the gap.
    ```
  </Accordion>

  <Accordion title="Drill Into a Negative Sentiment Read">
    Don't just see the negative percentage — read what's actually being said.

    ```text theme={null}
    For [brand name], get sentiment metrics for the last 30 days filtered to negative sentiment only. List the specific prompts and platforms where this occurred.

    For the 3 highest-observation prompts, pull the full response text with get_response. What specific claim, comparison, or complaint is driving the negative read? Is it the same issue repeating across responses, or several unrelated ones?
    ```
  </Accordion>
</AccordionGroup>

***

<CardGroup cols={2}>
  <Card title="Brand Presence & Visibility" icon="chart-simple" href="/mcp/prompts/visibility-overview">
    Pair sentiment with the presence numbers for the fuller picture of how the brand shows up.
  </Card>

  <Card title="Competitive Intelligence" icon="chess-knight" href="/mcp/prompts/competitive-intel">
    Extend the sentiment comparison prompt to your full tracked competitor set.
  </Card>
</CardGroup>